Generational Equity Advises Riviera Pools in Sale to Two Private Investors


DALLAS–(BUSINESS WIRE)–Generational Equity, a leading mergers and acquisitions advisor for privately held businesses, is pleased to announce the sale of Riviera Pools, Inc. and D & B Services to two Private Investors. The acquisition closed December 21, 2020 and details were not disclosed.

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Riviera Pools (Riviera), located in Foley, Alabama, and founded in 1993, provides swimming pool construction, service, repair and sells related retail products. In 2020, revenue was derived from construction and remodeling and service and repair. The Company has built its reputation by providing friendly customer service and high-quality products. Riviera has served the Gulf Coast and the Southern Baldwin County for over 20 years.

Generational Equity Executive Managing Director of M&A – Central Region, Michael Goss and his team, led by Senior M&A Advisor, Sam Sumner, with support from Vice President of Mergers and Acquisitions, Jacob Mangalath successfully closed the transaction. Senior Managing Director Terry Stidham established the initial relationship with Riviera.

“The seller has agreed to remain with the two investors for one year to help ensure a successful transition,” said Sumner.

About Generational Equity

Generational Equity, Generational Capital Markets (member FINRA/SIPC), Generational Wealth Advisors, Generational Consulting Group, and DealForce are part of the Generational Group, which is headquartered in Dallas and is one of the leading M&A advisory firms in North America.

With over 250 professionals located throughout North America, the companies help business owners release the wealth of their business by providing growth consulting, merger, acquisition, and wealth management services. Their six-step approach features strategic and tactical growth consulting, exit planning education, business valuation, value enhancement strategies, M&A transactional services, and wealth management.

The M&A Advisor named the company the 2017, and 2018 Investment Banking Firm of the Year and Valuation Firm of the Year in 2020. For more information, visit or the Generational Equity press room.

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Carl Doerksen