SINGAPORE – Ascenda, the global loyalty solutions provider, and Marriott Bonvoy, Marriott International’s travel program, have formed an alliance to scale Marriott Bonvoy’s global partnership network and support their mandate to reimagine rewards experiences.
Marriott Bonvoy will integrate into Ascenda’s TransferConnect platform to grow marketing and transfer partnerships with a global network of financial partners.
As part of the collaboration, Marriott Bonvoy expects to tap into Ascenda’s end-to-end rewards capabilities and extensive loyalty partner network to develop new and extraordinary experiences for members around the world. As part of the inital phase, Marriott Bonvoy will integrate into Ascenda’s TransferConnect platform to grow marketing and transfer partnerships with a global network of financial partners.
“Working with Ascenda is one way Marriott Bonvoy is able to tap into a network of global partners to enrich our loyalty program offerings,” said Julie Purser, vice president, Loyalty and Partnerships, Asia Pacific, Marriott International. “We look forward to bringing more benefits and experiences for our loyal Marriott Bonvoy members through this collaboration.”
“We are delighted to join forces with Marriott Bonvoy in bringing more benefits and experiences to their members,” said Kyle Armstrong, chief executive officer at Ascenda. “‘Rewards Reimagined’ is a vision we share and Marriot Bonvoy is an ideal travel program to partner with as we develop exciting new rewards capabilities around the world.”